Simplify technology.
My mission has been the same for over a decade. I use proven user-centered design and research techniques to make apps, websites, and software easy to use for people.
Work
Avvo makes cloud-based software that helps law firms market themselves and manage clients. I designed user flows and UI for new features.
Blink is a UX research and design firm specializing in digital products. I led numerous interaction design and research projects for the company.
Facebook offers a digital advertising platform to brands and ad agencies. I helped their design team craft and prototype the UX prior to launch.
Fell Swoop is a digital agency with a focus on user experience. I was a partner and lead designer on a wide range of design and research projects.
frog is one of the best product design firms in the world. I embedded with their team to help design and prototype a cloud-based collaboration app.
GeoEngineers is an earth science and technology firm with 14 offices. I did user research, UX design and prototyping of a new company intranet.
Microsoft Windows, SharePoint, and Advertising groups have been my clients on a variety of website, intranet, and extranet UX projects.
Motif Investing (now Schwab) was an online broker for socially conscious investors. I helped them design and prototype a new mobile app.
RADAR is an IoT startup that uses RFID and CV to track objects in indoor spaces. As VP of UX, I led product design and research.
My clients are startups and Fortune 500 companies in e-commerce, education, entertainment, financial services, health care, science, social, software, and telecom.
Expertise
User Experience Design
User profiles, personas, task analysis, scenarios, user flows, user stories, experience mapping.
Interaction Design
UI design, paper prototyping, wireframe prototyping, interactive prototyping, high fidelity wireframes.
Information Architecture
Navigation design, labeling, content inventory, taxonomy, metadata, tagging, search design.
User Research
Contextual inquiry, user interviews, user surveys, card sort studies, mental models.
Usability Testing
Test plan, participant screener, session script, remote testing, in-person moderation, findings reports.
Expert Review
Heuristic analysis, cognitive walkthrough, issue identification, severity ranking, recommendations report.
My process is based on established user-centered design methods, but is adjusted and optimized for each situation and client.
Testimonials
“Mark excels at solving complex design problems while doing what's right for the business at the same time.”
“Mark is one of the most intelligent, adaptable, methodical, productive, and kind individuals I have ever had the fortune of working with.”
“From the moment Mark stepped into the office, his experience, expertise, and critical design-thinking made his contribution to [the product] invaluable.”
My engagements typically last from two weeks to six months. I am based in Seattle, but my clients can be located anywhere.